10 Best Loyalty Program Examples for Shopify Stores (2026)

The loyalty program examples worth copying all do one job. They give a customer a reason to place a second order, and each one does it with a mechanic that a Shopify loyalty app can switch on. This list covers 10 real Shopify programs. Start with Agradi if you want points plus tiers, Félix & Norton if you want a paid club, or Boardriding Maui if referrals bring your best customers. Each example shows how the program works, which app can build it and what the cheapest plan costs. These loyalty program examples were picked for a public program page, a Shopify store and a copyable mechanic.

Key highlights

If you want tiers, choose Agradi. Best for: Stores that want points plus VIP tiers.
If you want a paid membership, choose Félix & Norton. Best for: Food brands testing a paid club.
If you want referrals, choose Boardriding Maui. Best for: High-ticket gear with rider referrals.
The other seven examples cover points events, in-store points, B2B rules, receipt uploads and tiered referral gifts.

Loyalty program examples compared

The table follows the order of the sections below. Ratings and review counts are from the Shopify App Store and prices are monthly, both as of 27 October 2026. For a wider app comparison, see the 12 best Shopify loyalty apps.

#	Example	Mechanic	Build it with	Rating	Price	Best for
1.	Agradi, points plus 4-tier VIP	Points and VIP tiers	Love Loyalty Rewards Program	5.0 (412)	$79 to $399	Stores that want points plus VIP tiers
2.	Biscuiteers, Pressie Points Club	Points with bonus earn actions and POS	Love Loyalty Rewards Program	5.0 (412)	$12	Gifting brands with a physical store
3.	Boardriding Maui, BRM Rewards	Cashback-style points and two-sided referral	BON Loyalty Program & Rewards	5.0 (1,965)	$0	High-ticket gear with rider referrals
4.	Sloane Tea, Sloane Rewards	Scheduled bonus points events	Smile: Loyalty Program Rewards	4.9 (4,647)	$79	Consumables run on points events
5.	Félix & Norton, The Big Chunks Club	Paid membership with cashback	Love Loyalty Rewards Program	5.0 (412)	$79	Food brands testing a paid club
6.	Princess Polly, Princess Polly Rewards	Four-tier VIP program	Yotpo: Loyalty Rewards Program	4.7 (969)	Custom quote	Fashion brands with a tier ladder
7.	Songmont, Golden Pine Society	Paid membership with member-only products	Joy Loyalty Program Rewards	4.9 (1,788)	$129	Premium brands gating member products
8.	Kitsch, Kitsch Rewards	VIP tiers with receipt uploads	Rivo: Loyalty Program, Rewards	4.7 (1,441)	$49	Brands rewarding actions beyond purchases
9.	Ironwear, B2B and B2C program	Segment-based earn and redeem rules	Love Loyalty Rewards Program	5.0 (412)	$79	Stores selling to B2B and B2C
10.	HexClad, tiered referral program	Tiered referral rewards	Rivo: Loyalty Program, Rewards	4.7 (1,441)	$49	High-AOV brands growing by referral

How we picked these loyalty program examples

Every example passed four checks and Shopify loyalty app pricing compared shows what the same apps cost at higher volumes.

Public program page: the brand or its app vendor describes the mechanic in public.
Copyable mechanic: the program uses a standard feature that loyalty apps list by name.
Cost to copy: the cheapest plan that carries the feature, in monthly dollars, with its order cap.
Reported results: every figure is attributed to the company or vendor that published it, with the period when one is given.

What makes a loyalty program example worth copying

A mechanic is worth copying when you can describe it in one sentence and a customer can use it in one step. In magicbean’s study, 27.2% of written reviews mention rewards features, and the most common reason for rewards praise is flexible options such as tiers and referrals (30%).

Results are the weak spot. Only 1.4% of written reviews describe an actual business result, so treat every figure in this article as a reason to test the mechanic on your own store. How to create a loyalty program on Shopify covers the launch steps once you have chosen.

10 best loyalty program examples for Shopify stores

1. Agradi, points plus four VIP tiers

Agradi runs one program across seven country stores and about 90,000 orders a month, which makes it a useful stress test for a tier design.

How it works: Customers earn 5 points per €1 and move through four tiers from Bronze to Platinum. They redeem points in the cart with one click. Agradi told Love Loyalty that 47% of earned points get redeemed, with no period given in the Love Loyalty case study. Rewards features come up in 52.2% of Love Loyalty’s 186 written reviews against 27.2% across all 25 apps in magicbean’s results by app. That is a mention rate and says nothing about rank.

Build it with: Love Loyalty. VIP tiers start on Growth at $79 a month, which includes 2,000 orders and adds $15 per extra 100. At Agradi’s volume the unlimited-order Plus plan is $399 a month. Toki and Essent include VIP tiers on their free plans, and Toki’s free plan covers 1,000 orders before $0.15 per extra order applies.

Best for: Stores that want points plus VIP tiers

2. Biscuiteers, points with bonus earn actions and POS

Biscuiteers sells gift biscuits online and from a London store, so its program has to work at both tills.

How it works: The Pressie Points Club pays £1 in points for every £10 spent, up to £10 per order. Customers earn £5 for adding three occasion reminders and £5 for a review, then redeem on their next purchase online or in the shop. Love Loyalty’s case study counts 9,200+ active members in February 2026. The per-order cap is the part to copy, because it stops one large gift order from draining margin. How to design a points program that protects your margin shows how to set it.

Build it with: Love Loyalty Professional, $12 a month for 500 orders, includes POS support and points expiration. Appstle Loyalty’s Starter plan at $10 a month also lists POS. magicbean’s list of Shopify loyalty apps for POS and omnichannel retail compares the rest.

Best for: Gifting brands with a physical store

3. Boardriding Maui, cashback-style points plus two-sided referral

How it works: BRM Rewards pays points worth roughly 10% cashback, so a $1,000 piece of gear earns about $100. Customers redeem from their account or a loyalty page, and a referral rewards both the referrer and the friend. Referrals come mainly from experienced riders who review gear on YouTube, which co-owner Eriko calls “very organic.” BON Loyalty’s case study of BRM reports about 85% enrollment (no period given) and a 46.22% reward redemption rate over 12 months. A 10% rate on high-ticket gear creates a large reward per order, so check it against margin with loyalty points per dollar.

Build it with: BON Loyalty. Its free plan ($0, 150 orders a month) includes a points program and referrals. Basic at $29 for 500 orders adds Shopify POS and an order booster for streak purchases. Smile’s free plan also includes referrals.

Best for: High-ticket gear with rider referrals

4. Sloane Tea, scheduled bonus points events

How it works: Sloane Rewards runs bonus points events at regular intervals and adjusts each one using Smile’s loyalty reports. Rewards are discount coupons from $5 to $100, redeemed at checkout, and a loyalty landing page explains the program. The April 2024 double-points campaign was the brand’s most successful event. Smile’s case study reports a 47% higher redemption rate year over year. The schedule is the mechanic, and the reports tell Sloane which events to repeat.

Build it with: Smile. Bonus points events start on Standard at $79 a month (1,000 orders). The free plan (200 orders) has points, referrals and discount rewards but no bonus events. BON Loyalty’s Basic plan at $29 includes a limited-time bonus points campaign, and Rivo’s Scale plan at $49 includes bonus campaigns.

Best for: Consumables run on points events

5. Félix & Norton, paid membership with cashback

How it works: The Big Chunks Club gives members 10% off a first order plus six free cookies on the next one, 10% cashback as store credit on every order and 12 cookies on their birthday. The program page doesn’t state the membership fee. Love Loyalty’s case study reports that members spent 180% more in their first 30 days, without naming the comparison group. Free cookies cost product margin, so price them into the membership before you copy the idea.

Build it with: Love Loyalty. Paid memberships start on Growth at $79 a month, with a 1.8% transaction fee on membership sales (0.8% on Plus at $399). YOYO’s free plan includes memberships and bills on YOYO-generated revenue instead of orders. Joy includes paid membership on Advanced at $129. For the cashback side, read loyalty app vs Shopify store credit.

Best for: Food brands testing a paid club

6. Princess Polly, a four-tier points ladder

Princess Polly is a fashion retailer with a Shopify case study.

How it works: Members earn 1 point per $1, plus points for following the brand, referring friends and signing up for texts. Every third purchase earns 50 bonus points. Four tiers sit on points totals: General Admission (1 to 299), Front Row (300 to 699), VIP (700 to 2,499) and Backstage Pass (2,500+). The entry discount climbs from 15% to 30% by tier, and birthday rewards run from $10 to $25. Yotpo’s case study says the program runs on Yotpo Loyalty & Referrals, and the tier names follow a music-festival theme that matches the brand.

Build it with: Yotpo. VIP tiers are a Premium feature on a custom quote. Pro starts at $199 a month for 500 orders and has no tiers. Cheaper tier builds are Love Loyalty Growth at $79, Rivo Scale at $49 and Appstle Business at $30. Shopify loyalty apps with VIP tiers compares them.

Best for: Fashion brands with a tier ladder

7. Songmont, a paid membership with member-only products

How it works: Golden Pine Society is a paid tier listed at $25 a year, and Joy’s page shows a $9.90 checkout price. Members get 10% off in their birthday month plus a free gift with a $100 purchase, two Golden Pine Days a year with 2X points and priority service. A free Club tier sits below it. Rewards such as a tissue box cover (400 points) need a $100 minimum purchase. Songmont Select collections stay hidden from non-members, which the case study says needed a second app, Avada Order Limit. Joy’s case study reports $110K+ in assisted revenue within 14 days and 200,000+ members migrated without data loss, using Joy’s own attribution.

Build it with: Joy. Paid membership starts on Advanced at $129 a month, with 2,000 orders and $10 per extra 100. Love Loyalty’s Growth plan at $79 also includes memberships.

Best for: Premium brands gating member products

8. Kitsch, VIP tiers with receipt uploads

How it works: Kitsch Rewards has a top tier and awards points on purchases, and retail customers can upload receipts to earn points. Referrals bring in new customers. Rivo’s case study of Kitsch doesn’t publish tier names or thresholds. Rivo reports $5.8M in loyalty-attributed revenue and an 8.7x higher repeat purchase rate for top-tier customers since launch, with no period or attribution method stated. Receipt uploads let Kitsch reward purchases made at other retailers, which a checkout-based program can’t see.

Build it with: Rivo. VIP tiers start on Scale at $49 a month for 400 orders, with $20 per extra 100 orders up to a $499 cap. The Rivo plan list doesn’t name receipt uploads, so ask Rivo whether your plan supports them before you copy that part.

Best for: Brands rewarding actions beyond purchases

9. Ironwear, one program for B2B and B2C

How it works: Ironwear sets separate earn and redemption rules for each customer segment, so trade buyers and retail shoppers don’t share one points rate. Rewards include amount discounts, free products and gift cards, and VIP tiers sit on top. Love Loyalty’s case study reports a 42% redemption rate in Q4 2025, a company-reported figure. Separate rules let a trade account earn at a rate that suits its margin.

Build it with: Love Loyalty’s B2B loyalty programs (customer segments) come with Growth at $79 a month. Joy’s B2B tier system is on Advanced at $129, and BON Loyalty’s B2B tiers are on Growth at $129. The Love Loyalty review has the full plan detail.

Best for: Stores selling to B2B and B2C

10. HexClad, a tiered referral program

HexClad runs the program on a Shopify Plus store and connects it to Klaviyo and KnoCommerce.

How it works: Existing loyal customers earn free gifts for referring friends, and the gifts improve as the number of referrals grows. Referred friends get an initial discount, and the amount isn’t published. Rivo’s case study of HexClad reports $450K+ in new referral revenue and a 92X ROI in the first 90 days, plus a 17% higher AOV from referred customers. The page doesn’t say how revenue or ROI were attributed, so read the figures as Rivo’s claim.

Build it with: Rivo’s referrals program starts on Scale at $49 a month. Referrals are on every Love Loyalty plan including Free, and on Smile’s free plan. Best Shopify referral apps compares the dedicated tools.

Best for: High-AOV brands growing by referral

Bottom line

Match the mechanic to how often your customers reorder, and price it at your own order volume before you build it.

Agradi. Best for: Stores that want points plus VIP tiers.
Biscuiteers. Best for: Gifting brands with a physical store.
Boardriding Maui. Best for: High-ticket gear with rider referrals.
Sloane Tea. Best for: Consumables run on points events.
Félix & Norton. Best for: Food brands testing a paid club.
Princess Polly. Best for: Fashion brands with a tier ladder.
Songmont. Best for: Premium brands gating member products.
Kitsch. Best for: Brands rewarding actions beyond purchases.
Ironwear. Best for: Stores selling to B2B and B2C.
HexClad. Best for: High-AOV brands growing by referral.

Pick one mechanic, build it on a test store and check the order cap on your plan before you announce it.

FAQs

What are some good loyalty program examples for Shopify stores?

Agradi, Biscuiteers, Boardriding Maui, Sloane Tea, Félix & Norton, Princess Polly, Songmont, Kitsch, Ironwear and HexClad are 10 Shopify programs with public mechanics. They cover tiers, paid membership, referrals and points events. Each section names the app that can build the mechanic and the cheapest plan that carries it.

What are the main types of loyalty programs on Shopify?

Shopify loyalty programs fall into five types: points, VIP tiers, paid membership, referrals and cashback. Points and referrals sit on the free plans at Love Loyalty, BON Loyalty and Smile. Tiers and paid memberships usually start on a mid-priced plan, such as Love Loyalty Growth at $79 a month.

How much does it cost to run a loyalty program on Shopify?

Plans for most mechanics in this list run from $12 to $79 a month. Love Loyalty Professional is $12 for 500 orders and Rivo Scale is $49 for 400 orders, while Yotpo tiers need a custom quote. Overage applies, since Love Loyalty Growth adds $15 per extra 100 orders and Rivo Scale adds $20.

Do loyalty programs actually increase repeat purchases?

Loyalty programs can raise repeat purchases, but published proof is thin. Only 1.4% of 2,961 written reviews in magicbean’s study describe an actual business result, and 3 reviews put a number on it. Vendor case studies report results without a stated method, so run your own test.

Can I run the same loyalty program online and in-store?

Yes, if your plan includes Shopify POS support. Love Loyalty includes POS from Professional at $12, BON Loyalty from Basic at $29, and Smile and Yotpo on every plan including free. Joy’s POS extension needs Advanced at $129. Biscuiteers runs points in a London store and online.

What should I do after choosing a loyalty program to copy?

Install the app on a test store and check points earning, cart redemption, POS and the email or SMS tools you plan to connect. Setup comes up in 19.7% of written reviews in magicbean’s study, and 74% of setup praise names guided help, so ask each vendor about onboarding.